Public sentiment can indeed be critical to achieving Government Affairs goals. We’ve known that for years. That’s one of the reasons our Government Affairs initiatives have been so successful over the last two decades. We recognize when the grassroots need to be rallied. And when they should be left alone. That’s why Lincoln offers a full portfolio of integrated services designed to shape public sentiment, including: Public Relations, Paid Advertising and Advocacy, Digital Communications, Public Affairs and Government Affairs. Because sometimes, public sentiment is everything when it comes to winning.
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